Our expertise
In a business environment that is oriented towards globalisation and competitiveness, the International Business Consultants agency offers a range of bespoke services to provide companies of any size with the necessary support to develop their sales and generate profitable growth.
The agency develops communication highly persuasive strategies for their customers in order to strengthen their presence, enhance their reputation and confirm their position as leaders in their sector.
To this end, International Business Consultants has developed a series of services to provide integrated communication and a strategically-focused approach in order to achieve the desired objectives with far-reaching results.
Media relations
Operating in a new era of communication, it is important that businesses are able to share relevant information with the right people at the right time to ensure regular, high-impact media coverage.
The agency provides its customers with end-to-end support in the implementation of their media programme, from designing a message right through to its distribution and has all the necessary skills to create targeted and persuasive content. We therefore attach great importance to knowing our customers and their activity so that we can talk about them in an informed manner using language that is suited to the field and from the right narrative angle.
Our perfect understanding of media networks – daily national and regional press, specialist press, TV, internet and radio – ensure that our customers get targeted press coverage to promote their business and services and to support their development objectives.
Our team of experts is involved at each stage of the process to make sure that you stand out from your competitors and to consolidate your reputation.
Our expertise :
- Development of media strategies
- Drafting of communiqués and editorial content
- Contacting journalists
- Media event/press conference organisation
- Support at trade events
- Media training/preparation for interviews
- Awards/trophies
Strategic marketing
A thorough understanding of the market in which any company is evolving is required. Knowing your competitors, understanding how to position their products and understanding their strong points and weak points are all essential aspects to take into consideration when positioning your own offer and developing differentiating features.
The agency makes a range of strategic tools available to their customers to help them determine their market and define their targets and their targets’ needs in order to align their offer with what is required.
Working in close collaboration with management and sales teams to analyse opportunities and risks, the agency oversees the implementation of a personalised plan to generate qualified leads and provide better visibility.
Our expertise :
- Marketing studies
- Drafting website content, referencing, sales brochure, white papers,…
- Marketing campaigns
Digital communication
Communication is incomplete if it does not the internet. Now part of the overall strategy of any company, this key communication tool provides immediate access to information. It pays, however, to be informed of all aspects of its use. Whilst digital communication undeniably helps generate concrete leads, it is essential that online communication is fully understood and reflects the offline media strategy.
Mindful of their customers’ image, the agency coordinates all digital projects to enhance brand appeal and monitors both the company’s e-reputation and that of their products.
Now fully integrated into the way in which a company functions and develops, social networks are essential and must form part of a company’s communication strategy to support customer relations, increase their community of followers and generate new professional opportunities.
Our expertise :
- Selection of relevant social networks
- Providing a suitable editorial line for social networks
- Online reputation management
- Creation of social media content
Events
To develop the influencing strategy of a company or a particular medium, it is important to identify all of the levers that can be deployed to support their reputation. These levers include the organisation of events which play a role in developing a company’s reputation.
A product launch, a round-table event or a symposium are all events which should reflect the identity and creativity of the company and require seamless organisation in terms of managing participants, venue, consistency of approach in speeches and debates.
Our expertise :
- Events communication strategy
- Operational organisation
Internal communication
In this era of web 3.0 and immediacy, company communication must be managed in such a way as to avoid negatively impacting those involved – employees, customers, share-holders, suppliers, public authorities – and damaging their reputation.
By developing a proactive communication approach with these stake-holders in mind and encouraging dialogue with them, companies ensure that they feel involved in and affected by what is happening. Strong, personalised messages can be developed with them in mind to highlight specific actions and services that have been successful and the results achieved in order to create a feeling of belonging and to encourage productivity.
Conveying a positive image with internal and external communication is the best way for companies to create interactivity, to develop and nurture relationships and to foster interest and enthusiasm.
Our expertise :
- Writing content for internal and external use (newsletter, internal mails, …)
- Development of key messages
- Event planning
Creative
With a creative office, the agency designs media to effectively support the communication strategy of its customers and offer them a visual identity that reveals their character and adapts to the defined target.
Our expertise :
- Advertising design
- Layout of communication tools (brochures, newsletters, invitation)
- Web banners design
Media relations
Operating in a new era of communication, it is important that businesses are able to share relevant information with the right people at the right time to ensure regular, high-impact media coverage.
The agency provides its customers with end-to-end support in the implementation of their media programme, from designing a message right through to its distribution and has all the necessary skills to create targeted and persuasive content. We therefore attach great importance to knowing our customers and their activity so that we can talk about them in an informed manner using language that is suited to the field and from the right narrative angle.
Our perfect understanding of media networks – daily national and regional press, specialist press, TV, internet and radio – ensure that our customers get targeted press coverage to promote their business and services and to support their development objectives.
Our team of experts is involved at each stage of the process to make sure that you stand out from your competitors and to consolidate your reputation.
Our expertise :
- Development of media strategies
- Drafting of communiqués and editorial content
- Contacting journalists
- Media event/press conference organisation
- Support at trade events
- Media training/preparation for interviews
- Awards/trophies
Strategic marketing
A thorough understanding of the market in which any company is evolving is required. Knowing your competitors, understanding how to position their products and understanding their strong points and weak points are all essential aspects to take into consideration when positioning your own offer and developing differentiating features.
The agency makes a range of strategic tools available to their customers to help them determine their market and define their targets and their targets’ needs in order to align their offer with what is required.
Working in close collaboration with management and sales teams to analyse opportunities and risks, the agency oversees the implementation of a personalised plan to generate qualified leads and provide better visibility.
Our expertise :
- Marketing studies
- Drafting website content, referencing, sales brochure, white papers,…
- Marketing campaigns
Digital communication
Communication is incomplete if it does not the internet. Now part of the overall strategy of any company, this key communication tool provides immediate access to information. It pays, however, to be informed of all aspects of its use. Whilst digital communication undeniably helps generate concrete leads, it is essential that online communication is fully understood and reflects the offline media strategy.
Mindful of their customers’ image, the agency coordinates all digital projects to enhance brand appeal and monitors both the company’s e-reputation and that of their products.
Now fully integrated into the way in which a company functions and develops, social networks are essential and must form part of a company’s communication strategy to support customer relations, increase their community of followers and generate new professional opportunities.
Our expertise :
- Selection of relevant social networks
- Providing a suitable editorial line for social networks
- Online reputation management
- Creation of social media content
Events
To develop the influencing strategy of a company or a particular medium, it is important to identify all of the levers that can be deployed to support their reputation. These levers include the organisation of events which play a role in developing a company’s reputation.
A product launch, a round-table event or a symposium are all events which should reflect the identity and creativity of the company and require seamless organisation in terms of managing participants, venue, consistency of approach in speeches and debates.
Our expertise :
- Events communication strategy
- Operational organisation
Internal communication
In this era of web 3.0 and immediacy, company communication must be managed in such a way as to avoid negatively impacting those involved – employees, customers, share-holders, suppliers, public authorities – and damaging their reputation.
By developing a proactive communication approach with these stake-holders in mind and encouraging dialogue with them, companies ensure that they feel involved in and affected by what is happening. Strong, personalised messages can be developed with them in mind to highlight specific actions and services that have been successful and the results achieved in order to create a feeling of belonging and to encourage productivity.
Conveying a positive image with internal and external communication is the best way for companies to create interactivity, to develop and nurture relationships and to foster interest and enthusiasm.
Our expertise :
- Writing content for internal and external use (newsletter, internal mails, …)
- Development of key messages
- Event planning
Creative
With a creative office, the agency designs media to effectively support the communication strategy of its customers and offer them a visual identity that reveals their character and adapts to the defined target.
Our expertise :
- Advertising design
- Layout of communication tools (brochures, newsletters, invitation)
- Web banners design
Our agency in Paris
9B, rue Chernoviz
75016 Paris
01 77 12 04 69
contact@group-ibc.com